Announced
02/01/20253 days ago
Job Status
Full Time
Job Type
Employee
Expiration Date
08/01/2025 3 days left
Job Category
Job Location
Ododtei Tsui Avenue, Dzorwulu residential Area
Salary
GH¢5,000.00 - GH¢10,000.00 (GHS)
Job Title
Senior Digital Marketing ManagerJob Presentation
About Us:
We are seeking an experienced and strategic Senior Digital Marketing Manager to lead our social media efforts. This role requires a deep understanding of paid marketing strategies, excellent management skills, and the ability to drive measurable results.
Responsibilities:
- Develop and execute comprehensive social media marketing strategies to drive brand awareness, engagement, and conversions.
- Oversee and manage all social media channels, ensuring consistent brand messaging and high-quality content.
- Plan, create, and optimize paid social media campaigns across platforms such as Facebook, Instagram, LinkedIn, and others. - Lead a team of social media specialists and content creators, providing guidance, mentorship, and performance feedback.
- Analyze and report on the performance of social media initiatives, using data to inform strategic decisions and improvements.
- Stay current with industry trends, platform updates, and best practices to ensure the company remains competitive.
- Collaborate with cross-functional teams, including marketing, design, and product, to align social media efforts with overall business goals. - Manage the allocated budget to social media marketing effectively to maximize ROI.
Working Experience: 3 - 5 Years
Education: First Degree
We are seeking an experienced and strategic Senior Digital Marketing Manager to lead our social media efforts. This role requires a deep understanding of paid marketing strategies, excellent management skills, and the ability to drive measurable results.
Responsibilities:
- Develop and execute comprehensive social media marketing strategies to drive brand awareness, engagement, and conversions.
- Oversee and manage all social media channels, ensuring consistent brand messaging and high-quality content.
- Plan, create, and optimize paid social media campaigns across platforms such as Facebook, Instagram, LinkedIn, and others. - Lead a team of social media specialists and content creators, providing guidance, mentorship, and performance feedback.
- Analyze and report on the performance of social media initiatives, using data to inform strategic decisions and improvements.
- Stay current with industry trends, platform updates, and best practices to ensure the company remains competitive.
- Collaborate with cross-functional teams, including marketing, design, and product, to align social media efforts with overall business goals. - Manage the allocated budget to social media marketing effectively to maximize ROI.
Working Experience: 3 - 5 Years
Education: First Degree
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field.- 3+ years of experience in social media marketing, with a focus on paid marketing strategies.- Proven experience in managing social media campaigns and teams.- Strong analytical skills and the ability to interpret social media metrics and data.- Excellent communication, leadership, and project management skills.- Proficiency in social media management tools (e.g., Hootsuite, Sprout Social, Brandwatch) and advertising platforms (e.g., Facebook Ads Manager, Google AdWords LinkedIn Campaign Manager).- Creative thinker with a strong understanding of content creation and storytelling.- Ability to work in a fast-paced environment and adapt to changing priorities
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