5 Free Online Courses for Digital Marketers

Business04 Jun, 2019

Digital marketing skills does not only benefit those working in the field but also entrepreneurs. Even if your marketing team is no longer in its startup days, as a good founder, you should have a good knowledge of each aspect including digital marketing campaigns.

You don't need to come online only to use betway Ghana as there are free online courses to build your digital marketing skills.


1. Google Online Marketing Challenge

A lot of people have participated in Google's Online Marketing Challenge in recent times.

The marketing challenge is an online course with modules that cover introductory digital marketing, search advertising, search engine marketing, mobile, social, Nautica, display advertising and video. This makes it a comprehensive course for beginners. It is a unique programme as Google gives it's learners $250 dollars Adwords budget to make use of over a three-week period, to run an online advertising campaign for a business or not-for-profit. The learners have the opportunity of wining prizes from Google.

This free online digital marketing course offers a competitive angle and a real-world experience element.


2. WordStream's PPC University

PPC University is a totally free online learning resource created by Wordstream to build your PPC and marketing skills. Wordstream gets access to thousands of account and they spend billions of dollars on PPC advertising. They discovered that small to medium-size businesses- like betway face a lot of struggle in managing their accounts in a cost-effective manner that generates strong results. There is lessons for both beginning to advanced users and also dditonal module for social advertising. They also let you use a number of weakness and white papers to improve your digital marketing education.


3. Social Media Quickstarter Digital Marketing Course

Constant Contact's Social Media Quickstarter teaches on how to integrate email with social media marketing to make better impact of the channels.

The lessons are arranged step-by-step and learners can study digital marketing tips for Facebook, LinkedIn, Twitter, Pinterest, Instagram, YouTube, blogging and, online listings and review sites. The courses are structured to give beginner-level marketers components such as glossaries and how-to-guides, combined with practical examples of the lessons at hand.


4. Inbound Digital Marketing Course Plus Official Certification

HubSpot Academy offers an incredibly comprehensive digital marketing course that currently has more than 3,000 students participating at Udemy. The course is free and the teachers spend Over 4.5 hours of instruction in 38 lectures.


5. Alison Free Diploma in E-Business

Alison is a very huge online learning community with more than six million registered users, with standards-based and certified courses for no cost at all.

The courses were developed by free online courses pioneer, Mike Feerick. When Alison was founded in 2007, it became the first MOOC (massive online open course) provider. Presently, you get to take free digital marketing course Diploma in E-Business to build skills in search optimization, AdWords and Google Analytics are offered together with campaign tracking and integration, revenue metrics analysis, digital measurement.

If you want your organization to truly value you then you should also learn how to code. Who knows, you may code the next betway upgrade to the app.



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