Announced
04/12/202414 days ago
Job Status
Full Time
Job Type
Employee
Expiration Date
31/01/2025 44 days left
Job Category
Job Location
Verostina House
Job Title
Digital Marketing ManagerJob Presentation
JOB OVERVIEW
A leading travel consultancy company dedicated to creating memorable travel experiences for its clients, offering comprehensive travel and tour services worldwide, and aiming to connect travelers with unique adventures across the globe, is looking to hire a Digital Marketing Manager to drive its digital presence and enhance engagement through dynamic and visually compelling content.
The Digital Marketing Manager will be responsible for enhancing the online presence of the company through strategic content updates, high-quality visuals, and consistent engagement across all social media platforms. The individual will manage the websites for daily updates, drive digital ad campaigns, and coordinate with graphic designers to ensure all visuals meet high-quality standards. The role is central to the company's digital sales and branding strategy, and the Digital Marketing Manager will be instrumental in generating leads and converting them into loyal clients.
RESPONSIBILITIES
Website Management and Content Updates: Regularly update and manage the company's website to ensure it is visually appealing, informative, and SEO-optimized.
Social Media Management: Oversee and update all social media platforms, including Facebook, Instagram, Twitter, TikTok, and LinkedIn. Create, schedule, and boost advertisements to maximize reach and engagement.
Content Creation and Coordination: Collaborate with graphic designers to create high-resolution visuals and engaging graphics for social media and the website.
Digital Ad Campaigns: Plan, execute, and monitor paid digital ad campaigns across platforms to increase brand visibility and drive traffic.
Lead Generation and Sales Conversion: Utilize digital channels to attract new clients, convert leads into customers, and meet monthly sales targets.
Analytics and Reporting: Track, analyze, and report on campaign performance and website traffic. Use insights to improve strategies and achieve KPIs.
Trend Monitoring: Stay up-to-date with the latest digital marketing trends and apply innovative approaches to keep the company ahead of competitors.
Client Engagement: Engage with clients and potential clients online, respond to inquiries, and handle feedback to strengthen customer relationships.
Requirements
A Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
A minimum of 3 years of experience in digital marketing, social media management, or related roles within the travel, hospitality, or tourism industries is preferred.
Proficiency in social media management tools (e.g., Hoot suite, Buffer).
Experience with digital advertising platforms (e.g., Facebook Ads, Google Ads).
Knowledge of SEO, SEM, and analytics tools (e.g., Google Analytics).
Familiarity with graphic design collaboration and high-resolution image requirements.
Proficiency in content management systems (CMS) like WordPress and basic knowledge of Adobe Creative Suite (Photoshop, Illustrator) is an advantage.
Ability to create engaging content that resonates with a global travel audience.
Ability to analyze data, derive insights, and adjust strategies to meet campaign goals.
Excellent written and verbal communication skills; ability to craft compelling captions, ads, and blog content.
Strong ability to manage multiple projects and deadlines efficiently.
Demonstrated experience engaging with customers on digital platforms.
Ability to work closely with graphic designers, the CEO, and other team members to achieve the company’s goals.
Benefits
Competitive Salary: Based on experience and market rates.
Career Growth: Opportunity to grow with a dynamic, expanding company and take on increasing responsibilities.
Flexible Working Arrangements: Options for remote work, based on company policy.
Professional Development: Access to resources and training to support career advancement.
Vacation and Paid Time Off: Generous leave policy to encourage a healthy work-life balance.
Working Experience: 3 - 5 Years
Education: First Degree
A leading travel consultancy company dedicated to creating memorable travel experiences for its clients, offering comprehensive travel and tour services worldwide, and aiming to connect travelers with unique adventures across the globe, is looking to hire a Digital Marketing Manager to drive its digital presence and enhance engagement through dynamic and visually compelling content.
The Digital Marketing Manager will be responsible for enhancing the online presence of the company through strategic content updates, high-quality visuals, and consistent engagement across all social media platforms. The individual will manage the websites for daily updates, drive digital ad campaigns, and coordinate with graphic designers to ensure all visuals meet high-quality standards. The role is central to the company's digital sales and branding strategy, and the Digital Marketing Manager will be instrumental in generating leads and converting them into loyal clients.
RESPONSIBILITIES
Website Management and Content Updates: Regularly update and manage the company's website to ensure it is visually appealing, informative, and SEO-optimized.
Social Media Management: Oversee and update all social media platforms, including Facebook, Instagram, Twitter, TikTok, and LinkedIn. Create, schedule, and boost advertisements to maximize reach and engagement.
Content Creation and Coordination: Collaborate with graphic designers to create high-resolution visuals and engaging graphics for social media and the website.
Digital Ad Campaigns: Plan, execute, and monitor paid digital ad campaigns across platforms to increase brand visibility and drive traffic.
Lead Generation and Sales Conversion: Utilize digital channels to attract new clients, convert leads into customers, and meet monthly sales targets.
Analytics and Reporting: Track, analyze, and report on campaign performance and website traffic. Use insights to improve strategies and achieve KPIs.
Trend Monitoring: Stay up-to-date with the latest digital marketing trends and apply innovative approaches to keep the company ahead of competitors.
Client Engagement: Engage with clients and potential clients online, respond to inquiries, and handle feedback to strengthen customer relationships.
Requirements
A Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
A minimum of 3 years of experience in digital marketing, social media management, or related roles within the travel, hospitality, or tourism industries is preferred.
Proficiency in social media management tools (e.g., Hoot suite, Buffer).
Experience with digital advertising platforms (e.g., Facebook Ads, Google Ads).
Knowledge of SEO, SEM, and analytics tools (e.g., Google Analytics).
Familiarity with graphic design collaboration and high-resolution image requirements.
Proficiency in content management systems (CMS) like WordPress and basic knowledge of Adobe Creative Suite (Photoshop, Illustrator) is an advantage.
Ability to create engaging content that resonates with a global travel audience.
Ability to analyze data, derive insights, and adjust strategies to meet campaign goals.
Excellent written and verbal communication skills; ability to craft compelling captions, ads, and blog content.
Strong ability to manage multiple projects and deadlines efficiently.
Demonstrated experience engaging with customers on digital platforms.
Ability to work closely with graphic designers, the CEO, and other team members to achieve the company’s goals.
Benefits
Competitive Salary: Based on experience and market rates.
Career Growth: Opportunity to grow with a dynamic, expanding company and take on increasing responsibilities.
Flexible Working Arrangements: Options for remote work, based on company policy.
Professional Development: Access to resources and training to support career advancement.
Vacation and Paid Time Off: Generous leave policy to encourage a healthy work-life balance.
Working Experience: 3 - 5 Years
Education: First Degree
Requirements
- Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
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