Job offer: Resource Development /Fund raising Officer

Company Profile

 Springforth Community School is a Christian multicultural educational institution that has provided quality education for over 15 years. Our mission is to provide quality nursery, primary and secondary education, in a nurturing stimulating environment. We offer the Cambridge and Ghana Education Service curricula

DEPARTMENT: Management 

REPORTS DIRECTLY TO: The Principal & School Director’s

JOB PURPOSEThe purpose of this job is three fold:

To increase enrolment of students in the school; 

To raise funds for  scholarship fund  and school  projects; 

To improve branding and marketing of the school. Internally and externally.  

The Resource Development/ Fundraising Officer has to  develop a resource development plan which includes an enrolment improvement strategy, a fundraising strategy and to design and execute  a branding and marketing plan for  SFCS. This position involves the planning and execution of projects and activities  that will in the short and long term increase enrolment, and raise funds for the school. This position will provide a direct impact on customer (prospective and existing students/ parent)  satisfaction to deliver on reasonable internal and external customer and sponsor/donor  expectations that translate into positive financial results for the school. 
KEY TASKSGeneral 

Prepare a  resource development  plan which includes  a branding, marketing and  fundraising plan with targets, activities, deliverables and a budget. 

Lead the implementation  of the resource development plan including designing and executives strategies in the resource development plan. 

Identify and pursue new clients & sponsors/ donors and opportunities to raise funds for the school (individual, corporate, grant, foundations etc) 

Orient and train SFCS staff on fundraising and branding and marketing strategy. 

Resource  Development, Marketing, Fundraising 

Pro-actively hunt for target Parents and establish as well as follow through communications with those who will benefit from our services and those in SFCS will benefit from their service 

Develop multi-tier relationships to grow students populations as well as sponsor and donor-based 

Build referral and lead generation network with existing parents and alumni and sponsors. 

Input into and implement school brand strategy 

Ensure SFCS online presence  (website, whats app, social media platforms align to new resource development, branding/marketing and fundraising strategy. 

Forecast short and long term enrolment and business potential 

Adopt a hands-on approach in monitoring the implementation and execution of marketing programs 

Customer/Sponsor / Donor  Relationship Management 

Increase frequency of engagement with new and existing parents and donors. 

Carry out  research, formulate market analysis and deliver accurate reports 

Serves as a lead facilitator both internally and externally for projects 

Develop and manage client communication tools such as corporate website, newsletters, school events etc

SET KEY PERFORMANCE INDICATORS  & TARGETS (these should be measurable)

Number of new enrolments  

% retention of already enrolled students 

Improved reputation * Increased visibility  of school in Ghana and external (website & social media) 

Number of new scholarship sponsors and new donors. 

Amount of money raised internally and externally 

Send email appreciation letters to sponsors/donors after honoring their pledges.

Create short videos of scholarship students as documentaries to update sponsors.

Other matters in relation to her scope of work . 

Education Required: Bachelor’s Degree